Color of the year for 2010. Not just for roadside jewelry stands anymore.

January 29th, 2010 § 2

turquoise2010grid

Turquoise, specifically Pantone® 15-5519, has been crowned Color of the Year for 2010. If it makes you feel like slipping on your sarong and sipping a Coconut Willie by the pool…well, then you are a very strange young man. But on trend, apparently.

Pantone, the global authority on color and color standards for the design industry, says that Turquoise (which they inexplicably capitalize every time they mention it) “evokes thoughts of soothing tropical waters and a languorous, effective escape from the everyday troubles of the world, while at the same time restoring our sense of well-being.” It’s also the color of a ’55 Ford Station Wagon I once had that was actually the cause of many of my everyday  troubles but we’ll let that pass. » Read the rest of this entry «

Wishing you happy holidays
from the bigwigs at Gravity

December 28th, 2009 § 4

bright2010

Our 2009 Holiday card mirrors the year itself: creepy, uncomfortable, and pretty lame, but in the end, somehow bright and cheery too. We’ve also posted some outtakes on our site for those of you that watched movies like “The Exorcist” or “Drag Me to Hell” without flinching.

Silkscreen Class at the Vera Project

December 23rd, 2009 § 1

VeraProject

As designers, we love getting down and dirty. While the computer is a great tool for designing, our hearts lie in being able to touch our work.

So last Saturday, the designers of Gravity took the opportunity to attend the Silkscreen 101 workshop at the Vera Project in Seattle Center. » Read the rest of this entry «

You better watch out…Gravity Holiday card is almost here

December 18th, 2009 § 0

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If you’ve been one of the fortunate group to have received our holiday cards in the past, you’ll be uneasy to hear we’ve got another one in the works that should be delivered to your door (fingers crossed) well before Christmas.

This year we pulled out all the stops and crafted one of the finest, most businesslike cards we’ve ever done. The illustration above is just a teaser…the actual card is much more, um, wigged out.

And if you’re not on our mailing list, just post a comment here with your email or address and we’ll be sure you get yours.

December 11th, 2009 § 0

Caffeine-headerWhether you’re jacked up on java or jack frosted on iced tea, your travel mug should be decked for the holidays with Caffeine Couture.

So those merry elves at Gravity have created 4 original illustrations for you to show your good taste wherever you go. Visit our Caffeine Couture page to choose your favorite festive design, then download and print templates sized to slip into one of two create-your-own tumblers from Starbucks or Aladdin. Links to purchase tumblers are on the site as well as other delightful diversions. Cheers!

Letterpress:
a passion for deep impression

December 3rd, 2009 § 1

g for gravity

Letterpress is such a passionate and heartfelt craft shared by many in the design and printing world. It has a long legacy and history starting from its inventor Johannes Gutenberg in the mid 1500s to our current day heroes such as Jim Sherraden at Hatch Show Print in Nashville. In recent years, letterpress has become more mainstream due to its popularity in the stationery industry—now the general public has been exposed to this great artistry. It is one of those things that you never get tired of looking at and touching. The impression, its depth, the ink saturation, and tactile quality all stir a warm fuzzy feeling for those who love this timeless craft. I do not know of any designer wouldn’t want to do a letterpress piece.

Recently we were looking for a letterpress vendor in town (Seattle) for our design firm’s promo book and I came across some very talented craftspeople. Our job had a very short run of 250 so I was looking for a small letterpress printer that didn’t have the overhead of the full service shops. We were looking for a one- or two-person shop that had the passion for the deep impression. » Read the rest of this entry «

Spend wisely and avoid Holidebt

November 9th, 2009 § 0

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With the holiday shopping season upon us, and an intensely difficult economy surrounding us, retailers are coming up with creative solutions to responsibly entice customers and to survive the season.

Since a majority of Americans planning to spend less on gifts this year*, how can retailers attract holiday shoppers? » Read the rest of this entry «

Bark or Bark!
Zazzle Elite gives Gravity a treat.

October 27th, 2009 § 0

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photo courtesy of zazzle.com website

Our Halloween doggy t-shirt was featured on the Zazzle Elite blog. Might be a good message for some humans to wear too. Check out our other cool stuff at the Gravity Superstore.

Tweet Notes

September 28th, 2009 § 0

TweetNotes
There are tons of articles out there on Twitter from predicting its future to rationalizing its existence; people seem to either praise it or hate it. I am by nature a skeptic however, my theory with most things I don’t understand is that before I indulge in the rewards that come with mocking something I must first try it out. So I did and you know what? I love it. » Read the rest of this entry «

The power of the purse.
Why it’s important to know what women are buying now.

September 9th, 2009 § 1

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Before you allocate a lot of budget to your next marketing effort, you may want to doublecheck who it is you’re selling to. With the exception of IT Professionals, a group that remains primarily male (uh yeah, I know how that sounds), don’t be too quick to assume you’re mainly targeting men with your product or service.

According to numerous studies and reports, Women today account for more than 80%* of all buying decisions. In fact, American women spend about $5 trillion annually…Over half the U.S. GDP.** » Read the rest of this entry «